Aliyah BurtonThe Relationship Economy — Book ReviewThe Relationship Economy by John R. Dijulius III is a book about the value of interpersonal connection in the modern age. Dijulius…3 min read·Dec 3, 2022----
Aliyah BurtonChapter 10 — Loyalty 3.0 SummaryThe closing chapter of Loyalty 3.0 shares a “big picture” view of how Loyalty 3.0 has been explored throughout the book, as well as what…2 min read·Oct 23, 2022----
Aliyah BurtonChapter 8 — Loyalty 3.0 SummaryLearning about the concepts of Loyalty 3.0 is helpful and informative, but how does it apply to actual organizations? How does it assist…3 min read·Oct 23, 2022----
Aliyah BurtonChapter 4— Loyalty 3.0 SummaryThe textbook has previously discussed motivation as it applies to marketing and loyalty programs. This chapter takes it a step further into…2 min read·Sep 16, 2022----
Aliyah BurtonChapter 2 — Loyalty 3.0 SummaryWhy do consumers — or individuals, for that matter — do what they do? What motivates individuals to get up in the morning? What are the…3 min read·Sep 4, 2022----
Aliyah BurtonChapter 1 — Loyalty 3.0 SummaryToday’s consumer participates in a variety of loyalty programs that businesses offer. Businesses have historically focused on retaining…3 min read·Aug 27, 2022----
Aliyah BurtonCNA Pop CultureMeghan Markle and Prince Harry Announce First Netflix Series — and Harry Will Appear on Camera!1 min read·Apr 7, 2021----
Aliyah BurtonCNA Unusual NewsSuez Canal traffic resumes after cargo ship Ever Given is moving again2 min read·Mar 30, 2021----
Aliyah BurtonWho: Rufus N. Hebernowski (air force major)What: Pilot killed, 15 cars destroyed3 min read·Mar 11, 2021----